Get ready for a high energy guy who’s had an amazing journey from a Mr. Universe dream that took shape as a teenager in the deep backwoods of New Brunswick, Canada, and came true all the way to his landing spot in the bodybuilding epicenter of Venice Beach, CA.
Wade Lightheart pushed the limits of physical training, work ethic, and competitive intensity in the most extreme of sports and learned some hard lessons that helped shape a lengthy career in performance optimization and a health and nutrition supplement business with his company, Bio Optimization.
After reaching the highest levels of international bodybuilding, Wade completed a contest and his body went to heck. He gained an astonishing 42 pounds in 11 weeks! This launched his quest to align fitness pursuits with health instead of compromise health. Wade realized that we pursue fitness goals for three reasons: aesthetics, performance and health; and that quite often, our pursuit of the first two severely compromises the final one. Long before the emerging topic of gut health became the hot issue of the day, Wade realized that his digestion was trashed, largely on account of chronically excessive protein intake combined with a bodybuilder style starvation diet that lasted too long.
This free-flowing show also touches on issues like performance-enhancing drugs in sports and how the increasingly sophisticated biohacking strategies of the day are closing the gap between a doped athlete and a clean athlete doing everything right. Wade proved this insight to be true when he returned to bodybuilding after a four-year layoff and performed better than his previous efforts as a less healthy human. You’ll also learn about the three issues that can be causing gut dysfunction and how to quickly home test for them.
Learn more about Wade and his operation, including a free 12-week peak performance program at BioOptimizers.com and enjoy his Awesome Health Podcast, including a 2020 interview with me!
TIMESTAMPS:
Wade talks about how he got into bodybuilding and was inspired by Schwarzenegger’s advice: He said you can achieve anything you want with hard work, self-discipline, and a positive attitude. [05:28]
After working for many years on his dream of becoming a champion bodybuilder, Wade was in Mr. Universe contest and immediately thereafter gained 42 pounds in 11 weeks. [09:27]
He realized he had built his body from the outside in and he had to learn to build the body from the inside out. [10:59]
Many of the bodybuilders eventually end up in some health crisis. [12:51]
Wade has learned from his experience and has applied this to his biological optimization formula. [15:33]
Athletes are fit, not necessarily healthy. We have sacrificed health in pursuit of performance. [18:03]
After Wade was in the contest, what happened that caused his body to blow up? [20:22]
The use of performance-enhancing technology is pervasive in the athletic community maybe going back 60 to 70 years. [25:15]
When traveling to India for a contest, he connected with like-minded people and started the BiOptimizers development. [32:11]
When you’re in the midst of a highly engrossing competitive challenge and drugs are part of the game, it’s easy to rationalize and join up with the pack to try to stay with the pack instead of get dropped. [34:21]
How did Wade learn about the gut microbiome so long before what we know today? [38:47]
A hundred million Americans on any given day are suffering from some sort of digestive distress that is either an over-the-counter or prescription medication for digestive related illnesses. [42:39]
The USDA allows 50 different chemicals on organic produce and we don’t get to know about genetic modification in many places. [44:11]
A person tries to eat healthy, selecting carefully, knowing that there are still problems. There are probiotics available in the stores. How do we know which ones are best? [45:53]
A one-degree difference in temperature in a probiotic stream is going to cause a doubling of the activity of that probiotic. You need a prebiotic. [47:00]
Wade and his partner have disparate dietary patterns. Is it important what genetic particulars are present when it comes to choosing the best diet? [50:01]
Three areas where people run into digestive issues are lack of proper enzymes in the food, being low in hydrochloric acid, and microbiome imbalance. [55:28]
Magnesium is the most common deficiency mineral in virtually everybody’s diet. [58:56]
LINKS:
LISTEN:
Powered by RedCircle
Download Episode MP3Sponsors
Check out each of these companies because they are absolutely awesome or they wouldn’t occupy this revered space. Seriously, Brad won’t sell out to anyone if he doesn’t love the product. Ask anyone.
- Almost Heaven Sauna: Affordable at-home sauna kits for the ultimate relaxation and hormonal boost on demand
- Brad’s Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend
- CAR.O.L bike: Cardiovascular optimized logic stationary bike for a highly effective eight-minute workout
- Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement
- Perfect Keto: The cleanest, purest, most potent ketone supplements and snacks
- LetsGetChecked: At-home medical testing with great prices, quick results, and no hassles
- Vuori Activewear: The most comfortable, functional, and fashionable gear, evoking the chill SoCal coastal lifestyle
This free podcast offering is a team effort from Brad, Daniel, Siena, Gail, TJ, Vuk, RedCircle, our awesome guests, and our incredibly cool advertising partners. We are now poised and proud to double dip by both soliciting a donation and having you listen to ads! If you wanna cough up a few bucks to salute the show, we really appreciate it and will use the funds wisely for continued excellence. Go big (whatever that means to you…) and we’ll send you a free jar of Brad’s Macadamia Masterpiece as a thank you! Email to alert us! Choose to donate now, later, or never. Either way, we thank you for choosing from the first two options…
Get Over Yourself Podcast
Brad (1m 53s): Hey listeners, get ready for a real high energy guest. The very interesting Wade Lightheart. He runs a performance health supplement company called bio optimizers. So we’re going to get into some topics relating to supplementation, the importance of supplementation, optimizing your digestive function, especially with all the nutrient deficient foods that we consume today. But I’m particularly excited for you to learn about his amazing journey through the world of bodybuilding and how it’s helped him get to where he is today. Brad (2m 28s): He was very serious about this starting at age 15 when he was out growing up in remote Canada. And he worked hard, worked hard, got all the way to the Mr. Universe competition. And then his body blew apart after he finished his competition, gaining get this 42 pounds in 11 weeks. And that led him on a health quest cause he was like, what the heck happened to my body. I was a picture of aesthetic beauty on the stage and he started learning about gut health a long time ago too. Brad (3m 2s): This is years ago before gut health became a hot topic. So I think you’re going to have some really cool takeaway items. He’s going to give you the three important things to make sure your digestive function is working optimally. And also the three reasons that we pursue fitness goals. I’ve never quite heard it characterized this way, but it’s for aesthetics, for performance, and for health. And a lot of times we mess up our health in pursuit of the first two, but there is a way to do it right. And Wade prove that by coming back to the bodybuilding world, about five years after his major blowup and performing better than he ever had before, again with no drugs, just total health optimization, he’s a real trendsetter in this area. Brad (3m 46s): So coming to you from the muscle building capital of the world, Venice Beach, California, it’s Wade. Lightheart enjoy. Wade. Lightheart I got ya. I’m so excited. Your team members around the world have been communicating wonderfully with me and get me all excited. I got my shipment of products from Bio Optimizers. So I’m extremely pumped. I can’t believe the amazing array of stuff you have there. So we’re going to get deep into it on the show. And I would like to talk about some of your interesting bodybuilding background. Brad (4m 19s): I think it’s appropriate since you’re sitting there in Venice beach, California, the world epicenter of bodybuilding, but how are you? Wade (4m 27s): I’m doing great. Thanks for having me here. And yes, I have arrived as the bodybuilding version of Mecca. Unfortunately, the gym is closed right now. Brad (4m 36s): It doesn’t quite do it when you go to Muscle Beach and walk by the empty racks. Wade (4m 40s): Yeah, it’s strange. You know, and I, I literally live a stone’s throw away from the original Gold’s gym on the same street. So my 15 year old childhood fantasies of coming to California, living here training with Arnold Schwarzenegger. I did get to see him quite often. Originally when goals was open, when I first arrived here a few months ago before the lockdowns and he’s in there every morning, just like he said, he was going to and pumping iron and he would never quit. You know, he’s one of the guys at the gym. Brad (5m 8s): Oh my goodness. So how long ago did you get into this and tell us about your, your career and your, your journey that’s brought you today to, to the bio optimizers role and all that athletic background, which is so fascinating, especially the soundbite that you gained 42 pounds after a bodybuilding show. I want to know how that’s possible. Wade (5m 29s): Yeah. Great. Okay. So real simple. I was a kid that grew up in Canada, you know, in a place called New Brunswick, which is very similar to Maine they’re right beside each other and played hockey and lived an ordinary life until I was 16 years old. When a dramatic series of events happened in a very short period of time. And what happened was my parents moved from my little village to a no village. It was five miles to my nearest neighbor, up a dirt road that telephone polls ended at our door. We’d be snowed in for several days. I take a snowmobile to get to the bus sometimes. Wade (5m 59s): And although they were the caretakers for a wealthy business person who owned this beautiful resort, which is a great place to visit, but certainly not someplace you want to be when I was 15. So I had, I was taken away from my friends, taken away from my regular sporting activities and separated, you know, an isolation which gave me a lot of time by myself, a lot of time to reflect and had to figure out something to do. Concurrently, my sister, who was four years my senior, was diagnosed with Hodgkin’s disease, which is a form of cancer, the lymph nodes. Wade (6m 30s): And over the next four years, I watched her go through the medical model before she died at the age of 22. That had a profound impact on me in the fact that I was curious in kind of a naive way as she went through these treatments, we’d come home from the 55 mile drive from her treatment and we’d have to stop maybe five, six times or she’d be vomiting and stuff. And I was like, how is it that the treatment, it seems to be worse than the disease? Very odd. And so that led me to go study exercise physiology university. Wade (7m 1s): But then the third thing that happened during this very short window of period of time is my sister gave me a bodybuilding magazine. And that bodybuilding magazine had on the cover was Troy Zuccolotto , who was a blonde guy like myself, who had just won the Mr. California contest. and had these two pretty girls in bikinis on the cover and looking at his hyper muscularity and their hyper femininity. I was like, well, maybe if I got these muscles, I could get girls like that. Maybe I could be a bodybuilding. Wade (7m 32s): And then I ended the page, as I discovered a fellow by the name of Arnold Schwarzenegger, who just so happened to be the biggest movie star in the world. At that time, he had one Mr. Universe and Mr. Olympia and all these things, and it’s got an acting career and was married to the Kennedys. And I got his book, The Education of a Bodybuilder. And inside that book get a very similar story. He had an older brother that died at an early age. He lived in a very small country called Austria. And he got into this kind of weirdo sport called bodybuilding that everybody thought was crazy, but he transformed that into becoming very successful, famous and living this amazing life in California. Wade (8m 12s): And he said three things inside that book that changed my life. He said, you’re going to achieve anything you want with hard work, self discipline and a positive attitude. Now I had heard the hard work formula. Everybody around me worked very, very hard, but I didn’t hear about self discipline and I didn’t hear about the positive attitude. And so Arnold became my new defacto mentor. I built a gym in my barn and in that barn I had saw horses and makeshift pulley systems where if I didn’t, if I pulled the weight to find, if it smacked me in the head, I had two wheelers under tractor tires and a little York barbell set that I had purchased from my summer job that I engaged in. Wade (8m 54s): And I would go out there every day and train. And even in the winter time when I would go there and sometimes my hands would freeze to the bar cause it was 40 below. And I was training in a snowmobile suit and my parents and family members and all this stuff thought I was nuts. And I would get on my soap box every week and say, you know what? One day I am going to compete in the Mr Universe and represent my country. I’m going to own a supplement company and help people around the world. And I’m going to live in Venice beach, California. And all of those things came true over time. Wade (9m 27s): And so Arnold’s information was right now. It wasn’t easy. I had no business to be in bodybuilding. I had terrible genetics. My parents look like, you know, they could pass for Smurfs, but I had a lot of determination of discipline. And although I didn’t win Mr. Wade (9m 58s): Olympia, I did compete at the Mr. Universe. I went to a career at exercise physiology. I mentored under a fellow by the name of Scott Abel, one of the greatest bodybuilding coaches ever to live. And was able to, after 16 years of training from that image, I went to the Mr. Universe, represent my country and got the pictures and all that stuff go. .And I did it as a vegetarian and drug free, which is a whole other story. But after that contest, I gained 42 pounds of fat and water in 11 weeks. So everything that I had led to everything that I learned, the expertise, the discipline, the Spartan workouts, the expertise, everything led me to this moment and my body blew up. And I had the good fortune of meeting a guy by the name of Dr. Wade (10m 32s): Michael O’Brien, who was a senior citizen. He’s in his seventies, he was super vibrant. He was giving a seminar and he was everything that you would want to be as a senior citizen. You got to hope. It was shocking to see his skin, his eyes, his cognitive capacity, his energy level, his vibrancy, his health. And he had overcome a cirrhosis of the liver, of advanced stage of colon cancer. He had helped Bernard Jensen, the godfather of iridology and America and the digestive health system recovered from a serious health challenge that he had in his book Coming Alive. It’s all detailed. And he told me something that says, Dr. Wade (11m 3s): O’Brien, what’s going on. I’m supposed to be representative of the cosmetic fitness idea that you could have as a bodybuilder. And somehow after the Mr. Universe, I’ve gained, I’ve gone from Mister Universe to Mr. Marshmallow, what the heck is going on? And he said, wait, I’m gonna teach you something. That’ll change your life. I said, what is it? He says, you’ve learned to build the body from the outside in, I’m going to teach you how to build the body from the inside out. I went under his tutelage and I took massive amounts of enzymes and probiotics and minerals and vitamins and change my dietary practices from what did say, a performance diet to a health diet, being the new determinant post the same way. Brad (11m 45s): Wait a sec. They’re not, Oh my gosh, Wade (11m 45s): Exactly. A key distinction. And within six months, not only did I count sure, my physical condition, but I hit a new level of vibrancy, cognitive capacity awareness. My skin like people are like, what are you doing? Like I, I went from performance parameters of a low body fat level and a certain level of muscular muscularity to a low body fat, you know, a high level of muscularity, but super health and vibrancy. And I realized at that time there was three different areas and we addressed these at BiOptimizers is the settings there’s performance and there’s health. Wade (12m 21s): Most people are attracted into this industry through aesthetics. They want to look better for the, you know, there’s sexual choices. And that’s really the basis, the driver of the fitness center of the cosmetic industry that, you know, all these different industries, fashion industry. Brad (12m 33s): But Wade is telling us the truth. Now it’s all based on sexuality and that, that subconscious programming, I love that. And those three are, I want to hear how they blend together. That’s really interesting. Wade (12m 51s): Well, and if you really get into that, you start having a performance diet, which I did. And now a performance diet for many people in the room middle-age is like, how do I deal with my kids, my job. Get in the Little League and gymnastics, and still function and be happy and maybe get a day off on the weekend that a lot of families are struggling. They’re looking at a performance based diet. And so in, in their performance states diet might be taking, you know, copious amounts of caffeine. It might be involving using some sort of pharmaceutical enhancement, whether that’s hormone therapy or medications or antidepressants, or who knows whatever those are performance-based diets, because anything that goes into your body, whether it’s drugs or food or chemicals is part of your diet. Wade (13m 33s): And also, I would say the information you take in is a big part of your diet, but eventually what comes to everybody’s realization is the bottom part of that triangle. And that is you end up in some sort of health crisis. And in other words, your number one value becomes your health. Now, some people get attracted to this because they have compromised health early on and, and, and go that route. Some people, because they get into aesthetics something, because, you know, they’re, they don’t care about how they look, but they’ve got to perform on the field or perform in the job,. Wade (14m 4s): But ultimately these three levels, ideally, wouldn’t it be great. If you could have aesthetics, you could have performance and you could help. And I believe that is the new area of what we call biological optimization by optimizing both the length of life and the functional capacity of life so that you can stay, you can live long, but live strong to your desired or a biological predestined age, or maybe even extend that who knows. So that’s, that’s the mission and Matt, my business partner, and I have been on that mission together since 2004, when after I capture these titles and stuff, we created it. Wade (14m 46s): I want it to help avoid other people in the bodybuilding industry, avoid the mistakes that I made, because when looked at the careers of the pros, when I looked at the careers of many of the amateurs that didn’t even make it to pro or all these sort of stuff, they all end up in some form of health crisis. All of them across the bar. And I was like, there’s something wrong with this performance that we need to start. And we started the original biohacking stuff. We talked about my mission. We talked about digestive aids. We talked about hot cold showers. We started talking about all accelerating sleep and all these different things, which are now in Vogue and have advanced considerably and having these technological innovations. Wade (15m 25s): But that’s what was the precursor to BiOptimizers the company we now run today, which is basically providing these insights and tools for the masses. Brad (15m 33s): Woo. Wind his guy up? And he’s often running. I love these kinds of shows, man. I’m, I’m enjoying the story and wow, there’s so many questions and insights that come forth. And I now realize that, well, I guess in general, when we’re going for us, that X are going for performance, we most regularly screw them up. And so they do trash your health, but it seems possible that you can look good, perform well and also support your health. Brad (16m 7s): And I think that’s kind of my mission as an older guy right now, I talk all the time about my career. When I was a professional triathlete, I was extremely fit, but I destroyed my health. And now I’m trying to pursue athletic goals that are aligned with that, that dream to have a, you know, functional, lifelong capacity. So boy, if anybody’s been there and, you know, learn through experience where now you’re coming out with, you know, supplements and programming, it seems like you’ve pushed it to the very extremes of performance and aesthetics and bodybuilding, and then learn the various mistakes that happen along the way. Wade (16m 44s): Yeah, I call it, we have a, an idea behind our company and our company is focusing on biological optimization for humans, which is where all of the components that make it work. The symphony of factors that make it work flowing, and whole is both the quantity and quality of these products. But we have what I call the formula one philosophy. And the formula one philosophy is everybody today has a car, drives a car or uses transportation. Now in formula one racing, you have these highly advanced people who take extraordinary amount of risks, driving cars at, you know, 180, 200 miles an hour around crazy tracks, under extreme conditions. Wade (17m 28s): And they crash. They go off the road, they blow the cars up, they catch on fire, you know, they blow and you’re like, they spend an extraordinary time effort, energy, money, and extreme peril. And in those extreme conditions, technology is developed to make those cars like disc brakes and power steering and aerodynamics and all of the technical innovations and electrical, all these sorts of things get advanced. And that technology trickles down into your car experience so that you drive down the road and a safer place than you could otherwise. Wade (18m 3s): And that is a pretty fascinating thing. And so we’ve applied those same principles that you can discover only on the edges. Basically you are accelerating your performance span. You’re, you’re actually taking away from your health. You’re sacrificing health for performance. You’re taking a certain amount of calculated risk as all athletes do. And I want to be clear about this. Athletes are fit, not necessarily healthy. And we have built a model that sacrifices the health in pursuit of this performance. Wade (18m 37s): But the formula one philosophy says, okay, we were not making condemnation of that. What we’re going to say is how do we extend the performance career of those people? What are the things that we can learn on those edges? And then we can apply to Ma and Pa America so that they can live their highest performance and their life and avoid some of the pitfalls that are invariably going to happen as we age and degenerate. And not only that, we can apply these technologies and start returning the body back to a higher level of health and a higher level of performance and concurrently, oftentimes that has some aesthetic appeal and people are like, wow. Wade (19m 17s): And we’re seeing this now in professional sports, if you take a guy like LeBron James, Tom Brady. These type of individuals who are spending an extraordinary amount of money in probably upwards of a million dollars a year to maintain a peak level of performance that is extended past the normal age capacity. And so they’re basically putting out their performance lifespan. Wade (19m 47s): They’re extending that now, though, for them, that’s making them millions and millions of dollars like one year to do that is okay. I spend a million and I make 30, well, Hey, that’s a great investment, right? I, you know, so the bottom line is, is that philosophy will make technology more affordable, more effective, easier to access as it trickles down, We’re on that kind of bleeding edge when t comes to internalize digestive optimization, and now we’re moving into nervous system regulation and things like that. Brad (20m 22s): I love it. So you take the, I mean, you’re taking the, the, the best innovations as well as the crash and burn of the tires or the brakes that it didn’t quite hold through under pressure. So you’re taking the best and the worst of the people out on the edge and then applying it to a mainstream. So when you were in your bodybuilding scene there and your body, you described it as falling apart after the show, what do you think was going on? Brad (20m 53s): Was it sort of a rebound from an extreme training regimen or not enough food while you were doing the extreme training regimen? Cause you’re trying to cut up or what, what happened to blow up 42 pounds in 11 weeks? Wade (21m 1s): Yeah. Great question. And you know, I’ve unpacked this over the decades to kind of work it all out. And as far as we can tell, there was several different factors. Number one, I was on this extreme calorie restriction over the period of two years, preparing to qualifications. And then that year, normally you diet for 12 to 20 weeks to prepare for a show 20 weeks is kind of the extreme side. 12 is most common. 16 is probably at the high performance lab. And I was going to the 20 week level because physically I didn’t have the gifts of my competitors, but I could out condition them. Wade (21m 35s): So I would win by just crazy low levels of body fat. Now the problem with that was in the year that I qualified, I had to have low body fat levels them. I think my first contest was in June of that year, five weeks later was the national championships, but the world championships wasn’t until November, which meant I had to stay in that, you know, single digit body fat percentage, which, and it’s not a healthy place you’re going into like health compromising levels of body fat for an extended period jump almost six months that I stayed at that level, which is very difficult, very hard and not very healthy. Wade (22m 22s): So that was one factor. The second factor is, as I was applying what I call a meeting mentality to my plant based diet. I was using Casey not a KC, but whey based protein, not like the kind of high quality stuff you can get today. That was a long time ago and they didn’t have availability that we have today. And so I was taking all this whey protein, which was leading to undigested proteins inside my body, inside my body, which was feeding bad bacteria. Wade (22m 53s): These bad bacteria were producing toxins inside that was affecting my brain health and pairing neurotransmitter formation, making my joints ache by the depositing of uric acid crystals and things like that inside the body, which is quite common. And when people have high protein diets, so my digestion was compromised. So as soon as I got off that competition, number one, I wanted to eat a lot. And number two, my gut biome was a disaster. Number three, I had gads of undigested protein, both in my intestinal tract, floating through my blood system, probably coagulating him aside my cells. Wade (23m 25s): And by then engaging after I got my kind of brain came back online somewhat, but I had edema. I was obviously now overweight and all these things. When I see Dr.O’Brien, I was like, I was able to kind of detoxify my body and optimize my digestive system and then move from 250 grams of protein a day to 85. Now, the part I didn’t tell you about that story is we started coaching people from around the world on this and our bodybuilding thing. We ended up with a community of 15,000 people that Matt and I coach from every age category, genetic background, walks of life, dietary practice, all that stuff. We gathered all of that data and started testing our enzyme formulation. Wade (24m 7s): We started testing your probiotics. We started testing minerals and we started doing this and figuring out things that worked in clinical effectiveness, not a double blind study that here we’re controlling all the parameters. We’re talking about real world functionality. After four years, I went back in just a few weeks, got ready for the national championships. Won both of my classes. Three months later, went to the world championships placed fifth in the world where I placed 13th. The time before had no rebound after the competition had no downtime of my brain function, body fat, all that stuff. Wade (24m 45s): And I was actually, I had more muscle than I had the previous competition, four years older eating only 85 grams of protein a day because I’d optimized my digestion. I’d optimize my ability to transport amino acids. I’d improve my recovery parameters inside the body. And I was following something that was rather radical, but certainly allowed me to perform at a higher level than before, while maintaining my health and achieving the aesthetic idea. Wade (25m 15s): At that point, I took that message now from the bodybuilding community and start applying it into the mainstream can really and create it. What I call the awesome health formula, which is a seven pillar approach to what it takes to really make your body function at its highest performance. And that’s the foundation of our company’s philosophy. Brad (25m 33s): So you’re saying that it’s possible to be a healthy high performing bodybuilder, which is widely regarded as impossible, but you came back four or five years later and everything was dialed in and you even performed better. Wade (25m 52s): Yes. And here’s the thing, right? And this is a cognitive bias that I think is pervasive in the athletic community. And that is the advent in use of particularly performance enhancing drugs. I’ve had a long history of at least 60 to 70 years and Brad (26m 7s): Oh, wait a second. That’s taken us back to, let’s see the sixties, right? The, the Eastern block was starting to unroll those things. And of course we saw in the 72 Olympics with the, the deep voice women breaking world records in swimming and in track. And in, in the case of track, some of those records still hold and may never be broken by by today’s females. So you’re right, man. That’s a long time Wade (26m 36s): Right So performance enhancing technology, let’s call it that as opposed to just drugs. Cause there’s other things that people do. And we’re most familiar with say steroids and things like that. But there is, you know, there is just an a laundry list. And of course, if you look at drug testing today and performance sports, it keeps increasing. And so there’s this game between the insider chemist creating products that may show up, or maybe non-detectable on the test. Wade (27m 8s): And then the testing people who are trying to catch all the things that they’re doing. So it’s this cat and mouse game that’s going on behind the scenes of virtually all sports. Okay. I know when people are talking about the Olympics, because at the end of the day, gold medalists make a lot of money. And I think Lance Armstrong missed an incredible opportunity when he was busted for drugs and he should have just came out and said, look, everybody at that level is on these drugs. We’ve done it because if you want to win at that level, you just go this route. Wade (27m 41s): And because it’s all hidden behind the scenes, we’re not getting the full effect of information. The other thing is, is we have a 70 years head start on the drug usage program. And we’ve only been into the alternative technology for maybe 15 years, 20 at the most. So the natural health industry and the biohacking industry, which is now starting to grow up in an influencing and as testing gets better, the availability and health compromising drugs that are being used for performance are getting less and less prevalent. Wade (28m 13s): And there’s an influx of these biohacking technology. So at some point I believe we will get a state where we will actually be able to produce higher levels of performance in a healthy way, because it only stands to reason if you and I are sitting here, if you take two athletes, right? Let’s say they’re twins with identical genics and the identical cold psychology and sport, and they’re competing together. And one is using all of the health optimization technology available today, let alone what’s in the future. Wade (28m 48s): And one is not, who do you think is going to perform better at the end? Brad (28m 54s): Yeah, the, the optimizer obviously. And yeah. Wade (28m 54s): And who’s going to have the longer career. That too. Brad (29m 1s): Yeah. I just wonder sometimes if the doped up athlete, which as you just accurately stated, still exist today in many, many sports, including the Tour de France packs, you can conclude that without a doubt. I wonder if they’re simply successfully masking some of the shortcomings in their lifestyle and their diet and their sleep habits and their performance habits where this, the ultra clean athlete taking advantage of everything like LeBron James let’s say, and spending a million dollars a year reportedly on his healthcare. Brad (29m 35s): Maybe those two guys would match up evenly, but that shortcut is so compelling. And of course, you know, from bodybuilding and I’ve talked to old time, you know, serious strength, training athletes who report that, you know, after three or four years of hard work in the gym, they can get cut up to a certain extent and then see someone come in in six weeks with the needles, get to their level that they worked hard for several years. But yeah, we haven’t talked about longevity, but of course those drugs are going to be, you know, highly suspect how, how things are going to end up when they’re trying to extend their career into their forties like Tom Brady. Wade (30m 11s): Well, you know, it’s interesting in a, a personal story, you know, in 1998, when I first went to my first national championships, there was no drug testing. And then, and I experimented with performance enhancing and drugs. And let me tell you, they work they’re effective and they, they use, like you said, they accelerate your results. At the end of that contest, I realized that that wasn’t, that was a realm that I didn’t want to go down any further because I saw guys like Ronnie Coleman at the time Dorian Yates came and Ronnie Coleman and I, I, one of my successful aspects was my ability to assess where I was and what my real capacity was and all I loved the sport. Wade (30m 51s): And I love the process of the sport. I recognize no amount of drugs was going to allow me to defeat Ronnie Coleman. For any reason, a bodybuilding champions are the most elite champion of any sport. There is, there’s only been about 15, Mr. Olympia’s in the history since 1965. Brad (31m 9s): Oh, because these guys win so many times when Wade (31m 14s): because the, the combination of genetics capacity to handle drugs and the years of training it takes to perform at that level, you know, it’s only one in millions and millions of people can be that guy, right. Or that girl, it’s a very rare combination. Brad (31m 32s): And that’s not to say there’s a lot of benefits to strength, training and body, but Wade (31m 39s): there is there it’s a tremendous sport. It’s an amazing sport. And one of the best sports and one of the sports that you can do literally for the rest of your life, that you can’t stay on drugs for the rest of your life, or even an extended period of time. And so I left, I left and retired from the sport at that point. Now when drug tested competitions came in, I said, Hey, I’m going to do those. Now. I knew that some people were breaking the barriers, but I thought it’s still a more level playing field that allowed me to get free. Brad (32m 4s): They started to have drug free competition. And so that meant extensive testing and trying their hardest to get people that were a natural bodybuilding or whatever the term. Wade (32m 11s): Yes. Now I was able to get to the Mr. Universe contest now going into the Mr. Universe contest. I had a, and this is, I don’t know if I’ve even ever told this or your listeners are going to get this people. I had, I had a conversation with my coach and he said, look, you’re going to be competing against guys who were on drugs. Do you want to take the Avenue of masking what you’re going to do to give yourself an even playing field? Because based on you’re tracking, you’ve got a shot at winning, if you’re willing to bend the rules. Wade (32m 43s): And that was an existential crisis. And I said, no, I’m going to go without doing this full knowing that I would not be able to win Mr. Universe because I was at such a disadvantage. Now, the ironic part is when you choose the right path, miracles happen. When I went there to the competition, it turns out I was picked up at the airport at two o’clock in the morning, by a, a crew of, from an Indian newspaper.And they were fascinated because I was into meditation. Wade (33m 18s): I was into a plant based diet, which was very concurrent with the Indian philosophy. I ended up getting a full page, a review. And then in the Hindustan times, which is one of the number one papers over there would be the equivalent of the New York times here. And I got all this publicity when I came back, Matt said, it’s so rare that a guy that’s not on drugs and is a plant based guy. I think we can make a company out of this. He was an online market. I thought he was crazy. I didn’t even own a computer. And we started the company, which is the foundation of, of, of BiOptimizers today was that foundation. Wade (33m 53s): So by making the right choices, even though I didn’t get the glory, he didn’t get the wind, didn’t get all that sort of stuff. It set me on a, a pathway to the development of BiOptimizers day in my life is absolutely fantastic. I’ve been able to impact literally thousands and thousands and thousands and thousands. Yeah. If people help recover their health and vitality and perform at a high level because of that decision, that I had no idea what the consequences was. So I guess it’s important to share that message. Brad (34m 21s): That’s beautiful. I love that. And I don’t think anyone but an athlete facing the same thing can fully appreciate that existential crisis as you called it. And I really appreciate some of the cyclists speaking out now, Floyd Land is Tyler Hamilton with their books, and of course, Lance on his recent documentary. But when you’re in the midst of a, you know, highly engrossing, a competitive challenge and drugs are part of the game, you know, it’s easy to rationalize and join up with the pack to try to stay with the pack instead of get dropped. Brad (34m 57s): And I think we most, mostly the public is looking at Lance is such a nasty, dirty cheater, but you know, at the same time, he’s racing down the hill and his main competitor over it goes off the side of the road and he commands the entire pack to slow down so that the guy could get back on his bike, resume the race, catch back up, and then have a fair race to the top of the mountain. So it’s one of the most honorable and sportsman like sports you’ll ever see in the Tour de France. And I think we need to have that big picture perspective that, you know, the, the powers that be that are controlling these sports and in the NFL, the drug testing is still extremely lax compared to an Olympic sport. Brad (35m 37s): And so the athletes are pretty much compelled to either get drafted or watch on TV on Sunday. And so it’s still a really tough situation in society, but that’s a great kind of anecdote that you share because otherwise you’re coming home with a story that you got 31st and you could have got 12th and no one cares and you know, it’s lost in the shuffle. So yeah, way to go, man, you know, taking your own you’re, you’re, you’re trying your best to do the best you could with your journey and your parameters and your definition of that. Brad (36m 11s): And that’s what success is all about for all of us. Really. Wade (36m 14s): Yeah. And I think for other people to recognize that I don’t think people understand the type of pressure or the type of psychology i t takes to be a world class athlete, just to even get to a world class you ever do get to a Tour of France, Mr. Universe, or, or play at the NCAA level. It is a life path that requires massive sacrifice, massive commitment and extraordinary levels of perseverance, self-discipline some genetic, some, some ability. Wade (36m 49s): You do have to have some ability, but the work that’s put into them, the dedication that these athletes go forward. And at the end of the day, that competitive spirit gets pressures them. And Lawrence Taylor talked about this long time ago where he says, yeah, you know, you’re sitting there and you’re, you’re, you’re playing on your sport and you play the same position. And you’re kind of sharing your time with your buddy that soon, the same thing, he goes on a cycle he’s bench pressing 30 pounds more, he’s carrying 10 pounds, more muscle he’s one 10th of a port’s, you know, faster than you are in the 40 in this. Wade (37m 23s): And then all of a sudden, the next year, he’s a little bit more and he gets more playing time. And then he gets picked up and draft you’re in your senior year. And there’s now a new freshmen that’s coming in that your position. And he’s doing the same thing that your other guy, you got one, two years left. That’s your shot, or you don’t make it. What do you do? Brad (37m 39s): Whew Wade (37m 39s): And I think if people would just walk over to their pharmaceutical cabinet, open the door and take a hard, look at that and say, Hey, what drugs am I using today to perform in my job or in my lifestyle? And why am I so condeming of those people? So if we have these open conversations and we share this inside information to the general public, and we turn it back to them to recognize that they’re on performance enhancing drugs, and I’m not advocating performance and drugs, I’m not using any drugs. Wade (38m 20s): I don’t, I don’t use any hormones. I don’t get any drugs. I don’t use any of these things, but I made that choice way back in 1998. And it took me it’s 22 years later. Now, have I got a, that can perform at the levels of drugs as far as peak performance? No, I don’t. Do I have something that can extend your healthy performance for a longer period of time? Absolutely. And that’s why we’re here today. Brad (38m 47s): All right. Well, that’s nice. Interesting. We got off with the performance enhancing drugs. I have a lot of strong feelings about that. Cause my professional career kind of ended right before the advent of HIPO, which through all the endurance sports on its ear. And boy, you know, when you can get an instant, 6% advantage with the same training, you know, then we’re going off into the, into the dark age of, of sport, which we’re still in and especially with the endurance sports, but back to an interesting comment, you made about unpacking all the stuff that had happened to you when your body blew up in your first foray into bodybuilding. Brad (39m 25s): And one of the things you mentioned was that discovery of your gut dysfunction. And that was years before the emergence now, only in the last few years, of the gut microbiome as being a centerpiece of healthy living. So I’m wondering how you kind of figured that out so long ago. I mean the excess protein we’ve known for a long time, how, how bad that is for the body. So you had that one tagged, but then the other part with your digestion, which also seems to be the main thrust of your company. I’d love to get into that topic. Wade (39m 57s): Good question. So Dr O’Brien, the man I met was the complete clearly responsible. Now he was saying some things that were counterproductive to what are counterintuitive to what I was advocated in the performance world. And he cited a fellow by the name of Dr. Edward Howell, who was the godfather of enzymes. And Dr. Howell’s book was resurrected by a fellow by the, by the name Viktoras Kulvinskas. And Viktoras Kulvinskas was a disciple of of Paul Bragg, the guy that put the first health food store in America. Wade (40m 31s): And he was digging around medical school at the Harvard medical lab and found these books written by Dr. Edward Howell from the thirties, forties that had talked about the change of what was happening iIn food production distribution. And he started replicating the famous Pottenger cat studies. They were feeding cats and enzymatically deficient diet. And by the third generation, these cats lost the ability to procreate had weird sociological behaviors and had genetic rapid rise in genetic based illness. Wade (41m 6s): Well, he replicated these studies over all these different species. Now keep in mind by the time World War II hit, we switched to from conventional crop rotation to government induced, monoculture farming, throwing nitrogen on the soil. Our food production and distribution to meet a growing, you know, expansion of human population, right? That’s why they came up with these ideas to, for factory. And we changed production, rephrased distribution. We started adding herbicides, pesticides, and fungicides, which all interrupt enzymatic activity. Wade (41m 39s): Dr. Howell predicted by the time three generations went by that we would lose the ability to procreate. We’d have the advent of genetic based disease diseases, and we’d have alternative obtuse actions within human behavior. Well guess what, we’re three generations away from what Dr. Howell predicted, which he replicated through all these species, taking out enzymes and probiotics that are naturally present in the foods that we were getting. And guess what? Here we are today with that. And so Dr. Howell actually what actually taught Dr. Wade (42m 12s): O’Brien these principles, and then when Dr. O’Brien ran into his health conditions, he remembered what Howell said, but, Oh, well, so then they, they interacted in the long story short is he cultivated this to recover from a serious condition by changing his digestive health and resulting in that and started teaching that who mentored me, who then went to Dr. Howell books and then interacted with convince goes that all this sort of stuff. And that’s where we got to today by creating a formulations that optimize the gut. Because right now in America, 12% of the emergency hospital visits are related to gastrointestinal illnesses. Wade (42m 47s): A hundred million Americans on any given day are suffering from some sort of digestive distress that is using either an over the counter or prescription medication for digestive related illnesses ecause everything that we’re doing to our food, the drugs, the chemicals, the disruption in the microbiome, the genetic modification, the chemicals that are doing have disrupted this single canal from your mouth to your bum. And there’s five key elements that goes through this digestion. It’s a very elaborate process, and it’s not what you eat. Wade (43m 18s): It’s what you digest, absorb, and utilize. And if you have a compromised digestion, not only you going to have digestive distress now, but you are going to be one of those statistics ending up into an emergency hospital visit where you need something cut out of you or some sort of horrible condition that ensues onward, or you’ll be dependent on prescription medications for the rest of your life. Brad (43m 40s): So I’m, I’m guessing the digestive distress is coming from eating the nasty processed food. That is the centerpiece of the standard American diet. What’s the path to healing? You have the enzymes and probiotics that you promote. So I imagine we’re going to be recommending to get on a, a good supplement program, but also going hand in hand with healthy dietary choices. I’m also curious if you’re still plant-based like you report back in your bodybuilding day. Wade (44m 11s): Yeah. I’m still plant base. My business partners, the keto guy. So we’re at opposite ends of the spectrum. We’re dietary agnostic. We believe that you should select a giant based on your lifestyle, your genetic backed background, your detoxification pathways and what you enjoy. So we’re dietary agnostic, but what’s great is we go back and forth to find common elements. And I will say this, the USDA allows 50 different chemicals on organic produce. A regular products has no regulation. And in many places we do not get to know about genetic modification of our food. Wade (44m 45s): So, you know, I’m from Canada and the government has basically banned people from knowing which products are genetically modified and which is not in this pervasive in many places in the States as well. Combined with that, these herbicides, pesticides and fungicides may be also sprayed onto the food in transport. Plus food is a radiated. So you could be choosing what you feel is a healthy diet. Organic, which is filled with chemicals, which are, what are we call digestive disruptors inside the body over and above the processed foods and the frankenfoods and the foods with preservatives and dyes and all these other things. Wade (45m 21s): So basically there is a massive amount of elements which are disrupting the digestive health of everybody, no matter how well you’re trying to choose that diet. And in order to get the most out of that diet, you need to remove as much chemicals as possible, but use the advents to make sure that you’re getting enough enzymes and probiotics.b Make sure your hydrochloric levels are optimal in order that you can accelerate this, not only the digestive process, but be the front lines of your immune system. Cause the frontline of your immune system is also the digestive system. Brad (45m 53s): So if I’m pumped up, I want to be healthy. I know I’m doing the best I can with my dietary choices, go into the right stores, but still some things are sneaking in there that are, that are causing problems. And I walk over to the, the refrigerated probiotic section and grab a, whatever one I, I, I put my hand on, is this always going to lead to a benefit or is there some subjectivity necessary? I’ve heard comments that you should strive for variation. So you should take a few different brands of probiotic to get different strains. Brad (46m 25s): How do you, how do you feel about that? Wade (46m 25s): Yeah, well, we’re entering into what I say is the beginning of the golden age of probiotic research. I mean, I’ve been in a probiotic conversation for 15 years and we have a couple of PhDs in microbiome, biofilm, particularly about looking at the strings and there’s anywhere from two to 500 strains inside the average person’s digestive track. And these strains are critical to every aspect of digestive health. Now, the thing is, when you go to the store and buy something, that’s requiring refrigeration, you see that probiotics require very specific environments in order for survive. Wade (47m 0s): Now I’ve worked in every area of the nutrition industry from manufacturing to owning my own store, to owning my own company and developing products. The chances that your product has been able to maintain that temperature from the time it was produced to the time it gets shipped to a storage facility, that storage facility goes to maybe a distributor, that distributor goes to a store and then that store shelves it. And then that is going to maintain that same temperature during that time is almost zero. Now a one degree difference in temperature in a probiotic stream is going to cause a doubling of the activity of that probiotic. Wade (47m 38s): And in order for that to survive, it’s going to need, what’s called prebiotics. Prebiotics are the food that these living organisms eat. And we have a symbiotic relationship between these products. We don’t have these probiotics, we’re dead. We die. We don’t have immune system. We are able to digest our food. There’s that essential. The chances of that food that you got in a cold frigerator itself. That is that if it’s not been freeze, dried are almost zero that you have any active because those bacteria are going to eat up that probiotics one rating. Then they’re going to starve to death. Wade (48m 8s): Same thing when they go inside the body, when they go and spend the body, if they don’t have the prebiotics with that food, or you’re not eating a diet that supports that bacteria, you have to realize that those bacteria are probably going to die within 24 hours and there’s viral tests and stuff that you can take that there’s evidence of that. So that’s why your probiotics, you want to choose something that works with your diet. Something that has that in your diet has enough prebiotics and that those strains are conducive to your particular genetics and epigenetics. Wade (48m 39s): And so you can do testing for this. Like for example, the volume tasks you can do with gut map, all these different ones that are emerging, where you can find out what’s present. What’s not what diets right for you, and what’s gonna work best. And then making, adding those things in as well, taking those wins. So long story short, I do believe freeze dried probiotics with the elements inside of it, that the prebiotics. So when they get into the gut and become active in that warm hot environment, cause that’s going to go up many degrees and the environment is perfect for them to grow. They have the food that again, they can take hold and continue forward. Wade (49m 11s): And so we D we develop different strains for different reasons and different activities inside the body. Some are transient, some are colonizers. And by selecting these, you can determine which one is right for you, or you can rotate over periods of time. Brad (49m 29s): Oh, interesting, man. I’ve always gone into the store thinking that if it’s refrigerated, it’s gotta be more legit than something just sitting on the shelf because obviously cold is preserving something and, you know, it’s more of a special product. You need to get it in your fridge when you get home. So you’re kind of throwing that into, into the myth category and it makes a lot of sense that the freeze dried is preserving it through thick and thin on the arduous journey to the store shelf. So that’s a good, that’s a good checkpoint there. Brad (50m 1s): And then I’m also wondering you gave that example of you and your partner with disparate dietary patterns. How important do you think the genetic particulars are, or the personal, personal attributes of all kinds when it comes to choosing the best diet? I mean, I imagine you’re convinced that your way of eating is the best for you, but then you’re also standing as an agnostic, which is so rare these days, Hey, Wade’s not in any of the corners. Let’s listen to him. Talk about that. So how did you, how did you come to your conclusion for yourself and then also to your stance as an agnostic? Wade (50m 37s): Thank you. Well, one of the things that I think is really absurd is I, I developed a philosophy of what are the common elements before we get into the dispersion elements. And the common elements are eat a natural based diet, as fresh as you possibly can maintain a caloric deficit, at least most of the time. So that when you go into these accesses that you do better, and then you choose a dietary practice that fits your lifestyle. In other words, it’s something that you can maintain and sustain. Wade (51m 7s): So, so for some people that’s intermittent fasting. Some people that’s eating six times a day, depending on their diet. You can also look at the genetic and epigenetic factors. What is the traditional diet that your ancestors have? Because it does determine your bacteria culture, how you digest them, store that food, and then third things, what, what kind of diet can you can comply to. And then what other elements might have influenced that earlier on. Those would combine together on a real, if you were to do a deep dive on an individual level, which, you know, high-performance people, bio optimizer, people and biohackers, that’s what they do. Wade (51m 42s): They get there. So there’s no one size fits all. There are that, those components. I think that important then when you get into the world of genetics and epigenetics, to understand that essentially the difference between the two is genetics or what are the predispositions that you’ve inherited in your body? Epigenetics is the turning off or the turning on of these genes in a way that is either, either positive for the body or negative to the body, which leads to the study of nutrigenomics. Nutrigenomics is how do you flip these switches and your epigenetic response to the genetics you inherited? Wade (52m 16s): I believe this at the end of the day, I believe that humans can survive and thrive on a very varied diet. If they know how to throw the leavers inside their system. Do I think I could do well on a ketogenic diet today, knowing what I know from digestive aids? Yes. Do I think that my business partner could do great on a plant based diet who’s on a ketogenetic diet?. Yes, I do. Because over the last 20 years, we’ve discovered how to pull those leavers for ourselves. Wade (52m 50s): He prefers that diet. I prefer this diet and we’re here to advocate to everybody else. It’s not about the diatribe that you belong. Does it work? Is it sustainable? And do you feel good about it? Brad (53m 3s): Right? You described the use numerous terms, but you’re putting something into your mouth. It doesn’t necessarily mean you’re gonna digest and assimilate it. So it’s the, it’s the big picture rather than the, the, the fancy choice out of the gate. And then your, your gut is all screwed up. So you’re wasting that delicious sushi that you just invested in thinking it was to be a super healthy meal. Wade (53m 26s): I can’t tell you it was, you know, for a period of time, I was on a completely raw food diet, which would be the equivalent of the carnivore diet from a plant based site. Very, very extreme. And in that community, what I found was there’s a lot of people who were sick, who went to a raw food diet for a period of time and had a miraculous recovery. However, I also noticed something else as they stayed on that diet for an extended period of time, they started to run into a variety of unintended consequences because whatever the restrictions that that diet created in the short term had a benefit to treat whatever condition they were suffering from. Wade (54m 8s): However, it was setting up the conditions for the next problem that they were having. The unintended consequences of the benefits of one source started eating, had unintended consequences on the other part, part and parcel. I always had trouble diet testing and absorbing, utilizing fats. I just did for whatever reason, my body just didn’t agree that I didn’t feel good on it. I would avoid it. Maybe it was my bodybuilding psychology. When we were on the old protein carbohydrate program, where Matt was a big, he was a, he’s been a keto guy for 20 years. Wade (54m 41s): I’ve been in over 20 years. And so we had had these debates back and forth about fats versus carbohydrates. He had a high sugar diet didn’t do well on carbs, feels better on the other. So later on a few years ago, he developed an enzyme formulation that actually worked with four different types of lipase is the enzyme that breaks down fats that I could use and radically boost my fat intake without getting fat in my stool. Because now I had the ability to break down digest and absorb that fat, where I didn’t have that ability before. Wade (55m 15s): And so now I could probably switch to a carnivore or ketogenic high fat diet and do very well because I have the technology that would allow me to do that and the ability to switch my biomes them so I could do well on that diet. Brad (55m 28s): Wow. That’s probably the case for so many people who steadfastly claim that they can’t eat meat or animal products cause their stomach goes nuts. And so they’re, you know, lifelong confirmed on, on one path, which all they might need to do is unlock some more potential and enjoy a more varied diet, arguably a more healthy diet in many cases. So that’s pretty interesting. What other supplements are high up there on the list of things that we’re so deficient in? I’m looking on my shelf in the background. Brad (55m 58s): If you’re watching on YouTube, I got my magnesium from the, the bio optimizers. So I hear that as the commonly deficient agent that it’s so important to supplement with. Can you talk about a few other big ones? Wade (56m 11s): Yeah. So the three, three, three areas where people run into digestive issues, number one, they don’t have enzymes present in the food, whatever you’re eating for your period. I don’t care how great your diet is. You don’t have sufficient amount of enzymes and enzymes are responsible for 25,000 different chemical processes in the body. They are catalysts that transform things from one thing to another accelerate, chemical reactions, and are essential in this, especially in the first stage of digestion. Second thing that people are low on is hydrochloric acid. By the way, here’s a quick test to know if you’re deficient on enzymes. If you eat your food and you feel that kind of bloated or feeling that full feeling, if you take a tablespoon of lemon juice with your food, and if that doesn’t work, take two tablespoons of lemon juice. Wade (56m 54s): If you start to see a benefit from two tablespoons of lemon juice, chances are you’re enzymatically deficient. Second phase, a critical stage of digestion is hydrochloric acid comes in and changes the pH and also is a disinfected for parasites, bacteria, viruses, all that sort of stuff. Most people today have a deficiency in hydrochloric acid. Here’s how you can test. You take a quarter teaspoon of baking soda, mix it in four to six ounces of water. Drink it. If you don’t burp within five minutes, guess what? Wade (57m 28s): You don’t have enough hydrochloric acid. Now, one of the signs of low hydrochloric acid is oftentimes acid reflux and heartburn. It’s not too much acid it’s too little. And that keeps you, Brad (57m 39s): do you take an acid to make it worse on correct? Wade (57m 45s): And that’s an issue because what’s happening is the food is actually fermenting in your guts and keeping the assault. The gas is releasing, creating the esophageal sphincter to stay open. And that asks whatever asset you do have mixes up with the food that causes a burning sensation in the esophagus or the heart. And that’s where we get acid reflux. Third area that we run into digestive distress is the microbiome imbalance between these good, bad and ugly bacteria. So taking a and rotating or trying different types of probiotics to see which one works for you. We built P30M, which is a PR antiviral antibacterial proteolytic formulation. Wade (58m 17s): That’s maintainable in the gut has a patent. We have another one that’s we have another one that is called the Leaky Gut formula. The Leaky Gut formula is probiotics that are very antibacterial and help rebuild the biofilm with an element called IgY and max or dilute your volume. Okay, so that one, and then we have a Cognibiotic product, which is a combination of bacteria that make neuro-transmitters in combination with Chinese herbs, which help neurotransmitter formation because 95% of your neurotransmitters are in the gut. Wade (58m 56s): And about 25% of the population don’t have the ability to make their essential or more dominant neurotransmitter function. So you may do better on one of these, or you might benefit from all of these. And then you mentioned magnesium, which will drop in really quickly. Magnesium is the most common deficient mineral in virtually everybody’s diet. The reason being we went to monoculture farming 60 years ago, we threw, we developed the atomic bomb. The atomic bomb led to the disparity of all this nitrogen bomb storage. Wade (59m 26s): They threw nitrogen on the soil. It increased the yield, cut the protein, cut the enzymes, cut the minerals, cut the vitamins by increasing yield to the growth rate of nitrogen. Then we had to add these herbicides, pesticides, fungicides, chemical agents on it. And we’ve got about 60 crops left in, in the world. We used to rotate. We used to plow hemp into the soil. We used to remineralized. We don’t do this in monoculturing. That’s why we’re getting so much desert going to from farmlands. It’s a big, big, big, big issue, but magnesium is responsible over 350 different pathways in the body and in an increasing electrical transmission world, the EMS pollution and blue lights and the shifting of our bio. Wade (1h 0m 3s): Then the number one mineral that is being exhausted by our nervous system is guess what magnesium does use of stimulants magnesium, the use of antidepressants magnesium, the regulation of blood sugar, the basomotor and vasodilation from migraine headaches, PMs syndromes trace the magnesium muscle cramping, trace the magnesium deficiency, the stress response, getting angry or upset, or being overstimulated, magnesium, sleep deficiency, almost all of the common elements. Wade (1h 0m 37s): We’ve got a massive array of billions and billions of dollars of drugs can be traced back to an extensive longterm magnesium deficiency. And there’s different magnesiums which are used for different parts of the body. And there was a fellow by the name of a doctor Poliquin, and it’s gonna be Charles Poliquin, who trained 27 gold medalists like 27 different sports called medicine. The who’s who of sports said, Hey, in order for his athletes to do really well, he discovered that there were different types of magnesiums through different parts of the body. Wade (1h 1m 11s): And so that was the precursor of why we started developing the full, the first seven tight magnesium that deals with the magnesiums for the brain, the nervous system, the blood cells, the blood sugar regulation, everything that’s all in there in one. Cause I got tired of having six different bottles, costing me a super amount of money to take all these different magnesiums that I wanted to get the benefit from that. And it’s an extraordinary product and has gone crazy. So anyways, all that to tell you to kind of the backstory behind these things, Brad (1h 1m 40s): Wade Lightheart, you’re a high energy guy, man. I dig your, I dig your action. Very compelling stories. I think we learned so much on this show and I’m curious, you know, your bodybuilding days are, are long since passed you. I’m wondering how you keep in shape today.And what, what’s your favorite stuff to do? Wade (1h 1m 54s): Yeah. Great question. So recently of course we didn’t have w I lost access to the dream gym, the Mecca of bodybuilding Gold’s gym, which has closed down at the moment, do the lockdown. So what I’ve developed is I have a mini trampoline that I jump on him, my front yard, I have an X three band set, which I discovered during this lockdown, which interestingly enough has a different strength curve than regular weights. Brad (1h 2m 20s): And so opposite. Incredible. I just did a show with Dr. Jaquish. And boy, I think this is one of the great breakthroughs coming in fitness because when you do a workout with that, What working the maximum maximum power in, in those range of motions, that the opposite of weights. Wade (1h 2m 35s): And yeah, that’s cool that you’re into that too. Yeah. So I discovered that I got to select your eyes set of dumbbells and a little bench in my yard that I, that, you know, those, those Bo flex ones where you can do, you can turn. And so I got those going on and then I’ve got an attack bike to do a high intensity training. So attack bike, that’s the ones with this fins and you go kind of go like this or whatever. And I do that three times a week for about eight minutes in, in 20 second sprints with 40 second wrecks rest periods. Wade (1h 3m 8s): And then I jump on the rebounder multiple times a day. I trained with the bands three, four days a week and dumbbells in combination. And then I do alternate day fasting. So I, I eat for 12 hours and then I fast for 36, three times a week. And then I take, then I take Fridays and Saturdays completely off. I can do whatever I want far as eating and go out with my friends and, you know, eat the things that you’re not supposed to eat and make the social things to people like, how do you stay in shape way doing this? I’m like, well, I just don’t eat three days a week and they kind of laugh and they think, is he serious? Wade (1h 3m 42s): Yes, I am. Brad (1h 3m 42s): That’s a good plan. You’re dialed in. I love it. How can we connect further? Wade (1h 3m 49s): Yeah. So a for all your listeners out here today, if you’re a to connect with us, you can always go to bioptimizers.com. In fact, if you go to bioptimizers.com, get over yourself, you can use a coupon code of get over yourself 10 and you’ll get 10% discount on any of our products at BiOptimizers. I’ve also am giving away our 12 week double your energy course, which is a 12 week course, five to 15 minute videos of everything on all these different areas, the bucket theory of nutrition, how to choose your Jedi council, how to select things, how to figure it out. Wade (1h 4m 22s): All that stuff is in there. And these little quick videos give it away for free. So you can learn from all the people that I learned from it’s all condensed. And we give that away to everybody. And all of our products have a 100%, 365 day guarantee. If they try a product and they’re not absolutely blown away, it’s not the best one they’ve ever taken. Call us, text us, send a carrier pigeon, whatever you want to do, we’ll give you all your money back. So Facebook BiOptimizers Austin health podcasts. We’re all there at BiOptimizers main site. You can get there and say and take advantage of it. Brad (1h 4m 48s): All right. Great show. Thank you, Wayne. Thank you everyone for listening and watching on YouTube. Thank you for listening to the show. We would love your feedback at getoveryourselfpodcast@gmail.com. And we would also love if you could leave a rating and a review on iTunes or wherever you listen to podcasts, I know it’s a hassle. You have to go to desktop iTunes, click on the tab that says ratings and reviews, and then click to rate the show anywhere from five to five stars. Brad (1h 5m 24s): And it really helps spread the word so more people can find the show and get over themselves because they need to thanks for doing it.
